Privacy Policy

Last Updated: [Insert Date]

At Lingerie Shop (“usintimates.com”), we understand that discretion and privacy are as essential to your shopping experience as the premium quality of our intimate apparel. This Privacy Policy outlines how we collect, use, protect, and share your personal information when you visit our website or make a purchase from our global boutique.

1. Information We Collect

To provide our luxury lingerie shopping experience, we collect:

• Personal Details: Name, shipping/billing address, email address, and phone number when you place an order
• Payment Information: Processed securely through our PCI-compliant payment gateways (Visa, MasterCard, JCB, PayPal) – we never store full card details
• Purchase History: Items viewed, added to cart, and purchased to personalize your shopping experience
• Technical Data: IP address, browser type, device information, and cookies to optimize our website performance
• Communication Records: Correspondence with our customer care team via email at [email protected]

2. How We Use Your Information

Your data allows us to provide the discreet, secure service our discerning clientele expects:

• Process and fulfill your orders with premium lingerie from our collections
• Provide 24-hour customer support from our San Francisco headquarters
• Secure your transactions with 256-bit SSL encryption and fraud prevention measures
• Improve our website and product offerings based on anonymous analytics
• Send order confirmations and shipping notifications (marketing communications only with consent)

3. Data Sharing & Disclosure

We treat your intimate shopping details with the utmost discretion:

• Service Providers: Trusted partners for payment processing (PayPal), shipping carriers, and IT security – all bound by confidentiality agreements
• Legal Compliance: When required by law or to protect our business from fraud
• Business Transfers: In the event of merger or acquisition, with appropriate privacy protections
• Never Sold: We do not and will never sell your personal information to third parties

4. International Data Transfers

As we serve customers worldwide (excluding some Asian and remote regions):

• All data is processed through our US-based servers in San Francisco
• International orders may involve necessary data transfer to shipping carriers
• We implement EU Standard Contractual Clauses for European customers

5. Data Security

Your security is as important to us as the quality of our lingerie:

• PCI DSS compliance for all payment processing
• 256-bit SSL encryption for all data transmissions
• Regular security audits and vulnerability testing
• Limited employee access to personal data on a need-to-know basis
• Secure data retention policies with timely deletion of unnecessary information

6. Your Rights & Choices

You have control over your personal information:

• Access: Request a copy of your personal data we hold
• Correction: Update inaccurate or incomplete information
• Deletion: Request erasure of your data under certain conditions
• Opt-Out: Unsubscribe from marketing communications at any time
• Restriction: Limit how we use your data
• Portability: Receive your data in a structured, machine-readable format

To exercise these rights, please contact us at [email protected]. We respond to all requests within 30 days.

7. Cookies & Tracking Technologies

Our website uses:

• Essential Cookies: Necessary for secure shopping cart and checkout functionality
• Performance Cookies: Help us improve site speed and navigation
• Analytics Cookies: Anonymous data about site usage (Google Analytics)
• Marketing Cookies: Only used with your consent to personalize offers

You can manage cookie preferences through your browser settings. Note that disabling essential cookies may impact your shopping experience.

8. Children’s Privacy

Our luxury lingerie is intended for adult customers. We do not knowingly collect information from anyone under 18 years of age.

9. Policy Updates

We may update this policy to reflect changes in our practices or legal requirements. Significant changes will be notified via email or website notice.